Juice of different brands and containers marketing essay

December 8, NASA: Life with arsenic December 7, Last week, in a much publicized news conference, NASA announced the discovery of a bacterium that can use arsenic instead of phosphorus. The news media covered it with a flourish -- and produced much nonsense. The paper was posted at the Science magazine web site, so we can look at what was really shown.

Juice of different brands and containers marketing essay

Orange Juice Background Orange juice is defined in the United States Code of Federal Regulations as the "unfermented juice obtained from mature oranges of the species Citrus sinensis or of the citrus hybrid commonly called Ambersweet.

Orange juice is commonly marketed in three forms: Citrus fruits, like oranges, have been cultivated for the last 4, years in southern China and Southeast Asia. One variety, the citron, was carried to the Middle East some-time between and B.

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Arab traders transported oranges to eastern Africa and the Middle East sometime between and A. From there, they were carried to the New World by explorers where they spread to Florida and Brazil by the sixteenth century. By the s, citrus fruits achieved worldwide distribution.

In the s, the demand for them greatly increased because physicians discovered that drinking the juice of oranges or other citrus fruits could prevent scurvy, a vitamin deficiency disease. The popularity of orange juice dramatically increased again with the development of the commercial orange juice industry in the late s.

In its early days, the juice industry primarily relied on salvaged fruit, which was unsuitable for regular consumption because it was misshapen, badly colored or blemished.

In the s, development of porcelain-lined cans and advances in pasteurization techniques led to improved juice quality and the industry expanded significantly.

Then, inscientists found a way to concentrate fruit juice in a vacuum and freeze it without destroying the flavor or vitamin content.

Frozen concentrated juices were first sold in the United States duringand they became widely available and popular. After World War II, most Americans stopped squeezing their own juice and concentrated juice became the predominant form.

With the increase in home refrigerators, frozen concentrate became even more popular. The demand for frozen juices had a profound impact on the citrus industry and spurred the growth of the Florida citrus groves. Frozen concentrates remained the most popular form until when reconstituted and NFC juices first out-sold the frozen type.

Today, commercial aseptic packaging allows RTD juices to be marketed without refrigerated storage. Raw Materials Fruit The primary ingredient in orange juice is, of course, oranges.

Raw Materials

Oranges are members of the rue family Rutaceaeand citrus trees belong to the genus Citrus. Oranges, along with all citrus fruits, are a special type of berry botanists refer to as a hesperidium.

Popular types of oranges include navel, Mandarin, and Valencia.

Juice of different brands and containers marketing essay

A blend of different types of oranges is generally used to provide a specific flavor and to ensure freedom from bitterness. Selection of oranges for juice is made on the basis of a number of factors such as variety and maturity of the fruit.

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The fruit contains a number of natural materials that contribute to the overall flavor and consistency of the juice including water, sugars primarily sucrose, fructose, and glucoseorganic acids primarily citric, malic, and tartaricand flavor compounds including various esters, alcohols, ketones, lactones, and hydrocarbons.

Other additives Preservatives such as sulfur dioxide or sodium benzoate are allowed by federal regulation in orange juice although the amounts are strictly controlled.

Sweeteners may be added in the form of corn syrup, dextrose, honey, or even artificial sweeteners.the rest of the marketing mix.

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How orange juice is made - production process, making, used, processing, product, industry

Energy Drink Project For Marketing Management Members of the team visited the small and big marts to see the available drinks offered by different companies. different types of containers.

One of the recent product innovations in the juice beverage sector is the introduction of cosmeceutical beverages that provide cosmetic benefits to the.

Muffins English muffins, crumpets, scones & bannock American muffins Blueberry muffins. Researching the history of bread-related products is difficult because bread is THE universal food.

Colonial American beverages Hot, non-alcoholic Coffee, tea and chocolate were popular non-alcoholic hot beverages during American Colonial times. These imports were expensive, but not beyond the reach of the average person.

Folks too poor to afford the real thing brewed hot beverages from herbs, flowers, bark, roots, and woody stems. The Brand Extension Marketing Plan Marketing Essay. Print Reference this. Disclaimer: The mixes are better for you then drinking sugary sodas or artificial juice drinks.

It is the perfect drink mix for busy, fast paced consumers. TSLC will be different from other brands by offering a unique flavor drink mix with easy to use packets.

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